Typography

Three typefaces, three jobs: one for the logo, one for product and docs, one for presentations. Keep them in their lane.

Inter

The primary typeface for Scaleflex documents and product UI — this portal is set in it. An open type family designed for high-resolution screens, it stays crisp from a caption up to a hero headline.

  • Bold / Semi Bold → headings
  • Normal → body text
  • Primary typeface

Aa

Heading

Bold · 44px

Page & section titles

Title

Semi Bold · 28px

Card & block titles

Body text

Normal · 16px

Paragraphs, descriptions

Poppins

Reserved for presentations and key visuals — pitch decks, social key art, event slides. Its geometric warmth reads well at a distance, where Inter's screen-tuned shapes are less at home.

  • Bold / Semi Bold → headings
  • Normal → body text
  • Presentations and key visuals only

Aa

Heading

Bold · 44px

Slide & key-visual titles

Title

Semi Bold · 28px

Section titles

Body text

Normal · 16px

Supporting copy

Bai Jamjuree

Bai Jamjuree was inspired by Eurostyle and other square sans serifs — it lives only in the Scaleflex wordmark. Never set body copy, headings or UI in it, and only ever in black #000028.

  • Logo lockups only
  • Color: #000028
  • Weights: Regular, Bold

Aa

Heading

Bold · 44px

Large wordmark lockups

Title

Regular · 28px

Compact wordmark lockups

Body text

Not used

Body copy is always set in Inter